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Backbone magazine June-July 2009 
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Samsung captures life's special moments with new digital photo frames July 21, 2008 
New photo frame series brings special memories to life in vibrant colour

Mississauga, ON, July21, 2008 – Samsung Electronics Canada, a leading innovator in the world's technology industry, raises the bar in viewing, storing and enjoying special memories with the release of three new digital photo frame series – the H-Series, P-Series and V-Series.

With their stylish frames, vibrant colour display and storage capabilities, Samsung's new digital photo frames provide users with an elegant platform to showcase their favourite memories. All three series of digital photo frames offers the ability to use the digital frame as a secondary PC monitor, where users can view files, surf the web, listen to MP3 files, watch videos and even access Instant Messenger. The P and V-series both allow users to enhance their photo-viewing experiences by playing MP3 files as background music for photo slideshows; in addition the V-series also provides users with Wi-Fi capabilities. Those with an abundance of images will embrace the H-Series frames that offer 7" and 8" screen sizes as well as 1G of built-in memory – allowing the user to showcase up to 3,000 photos.

"Without a doubt, digital photo frames have become very popular among Canadian consumers," said Ronald Hulse, Vice President Sales & Marketing, IT Division, Samsung Electronics Canada. "With the technology and innovation found in our new line-up of digital photo frames, memories are brought back to life like never before."

Realizing consumers' need for technology products that are multi-functional as well as stylish, Samsung has raised the bar with its new lineup of digital photo frames. With features such as increased memory capacity and Wi-Fi functionality, Samsung's digital photo frames provide the latest in digital technology in a sleek and streamlined package.

As consumers continue to embrace digital technology via the use of digital cameras, the demand for premium, feature-laden and aesthetically pleasing options has increased. With hundreds of images residing on the average home computer, Samsung's new photo frames provide the needed solution for displaying a multitude of pictures in a single, streamlined package.

V Series:
With the new V Series, users can wirelessly download images from their PCs via a Wi-Fi network. The Wi-Fi connection also allows individuals to view website photos without the need of a PC. With the SPF-85V model, users are connected to live web data and instant updates, which will automatically be added to the digital photo frame.

Offered in 8" and 10.2" screen sizes, the V will be available at Future Shop and Samsung resellers starting July 2008 at an MSRP of $229.99 and 239.99 for the black and wooden finishes respectively.

P Series:
Enriching the photo viewing experience, the P series allows users to play and designate MP3 files as background music for photo slideshows. What's more, users have a choice of five playback slideshow speeds and can even apply various effects when transitioning from one slide to another. The series' intuitive graphic interface is easy to use; allowing users to create slideshows and navigate through content effortlessly.

Available in 8" and 10.2" screen sizes The P Series will be available at Future Shop and Best Buy as well as Samsung resellers starting July 2008 at an MSRP of $169,99 and $229.99 for the black finish; $179.99 for the wooden finish.

H Series:
With its ultra slim and stylish design, the H Series seamlessly fits into any home décor style. Available in 7" and 8" screen sizes and offering 1G of built-in memory, the H Series provides users with a convenient way to showcase up to 3,000 photos.

Strategically designed so the controls are hidden on the trim of the frame, the LED Front Touch buttons are easily accessible without compromising the style of the frame.

The H Series will be available at Future Shop and Best Buy as well as Samsung resellers starting July 2008 at an MSRP of $119.99 and $149.99 for the black 7" and 8" respectively; $129.99 and $159.99 for the wooden finish.

About Samsung Electronics Canada Inc.
Samsung Electronics Canada, Inc. (SECA), a wholly owned subsidiary of Samsung Electronics Co., markets a broad range of award-winning digital consumer electronics, information systems, telecommunications and home appliance products.

SECA upholds Samsung's mission to provide consumers with innovative digital convergence products that possess exceptional technology, quality, features, performance and value. The company oversees the Canadian operations of Samsung's Consumer Electronics division, IT division, Home Appliance division and Wireless Terminals division.

Samsung has been a global TOP sponsor of the Olympic Games since 1997 and has been a presenting sponsor of the Olympic Torch Relay since 2004. Also through Samsung's Four Seasons of Hope charity, Samsung helps athletes and celebrities raise funds for their respective charities, including the Wayne Gretzky Foundation in Canada. Samsung is also a proud sponsor of Hockey Canada and is the official HDTV sponsor of the NFL.

For customer service inquiries, please call 1-800-SAMSUNG (1-800-726-7864), and for more information, please visit www.samsung.com.
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